Content Design Academy
Online marketing for Interior Designers
BUSINESS FEELS DIFFERENT WHEN CLIENTS ARE COMING TO YOU:
Marketing your interior design business can feel like an endless treadmill of content creation.
You’re doing lots of work but seeing little return.
If you’re going to give your energy to marketing, you’ve got to know it will bring you clients.
I’m about to hand you the blueprint to the steady-growth marketing system you’ve been searching for — no expired strategies, just clear, actionable steps designed specifically for interior designers like you.
Drop the endless Insta-scroll and design a marketing plan that actually fills your project schedule.
If you’re still playing hashtag roulette on Instagram and hoping for a win, it’s time to shift from making adorable posts to strategic moves that bring real clients to your door.
With a little know-how and a strategic plan just for interior designers, you could:
- Craft every piece of content with confidence, knowing it’s precisely what your client wants to see.
- See YOUR website in the top results when potential clients search for designers in their area.
- Always know what to post with a social media schedule as organized as your product samples.
- Nurture your email subscribers with ease, creating a loyal client base excited to hire you when they’re ready.
- Know exactly what marketing efforts are paying off with clear, actionable data at your fingertips.
Posting pretty pictures isn't a marketing plan, lovely. 😘
Too many voices out there are telling you that if you just post more often, throw in a trending audio, or sprinkle in a few viral giveaways, the clients will start pouring in.
Here’s a gentle nudge: they won’t.
What you need is a strategy … not just activity.
A clear, actionable guide that directs every blog, every email, and every post towards attracting your dream clients.
Here's what that strategic system includes:
🤩 Client-Centric Content Strategy: Create content that speaks directly to your ideal client’s desires and needs, not just what’s trending.
🔎 SEO Mastery: Learn to optimize your content so that those who are looking for the exact design services you offer can find you easily.
🎯 Efficiency in Execution: Implement systems that streamline your content creation process so you can spend more time designing and serving your clients and less time guessing what to post next.
If you're going to the trouble to create content for your business, let's make sure it sticks.
X
Avg Lifespan
15 - 18 MINUTES
active users
611M PER MONTH
Avg Lifespan
4 - 24 hours
active users
2b per month
Avg Lifespan
12 - 24 hours
active users
3.1B per month
Avg Lifespan
24 hours
active users
2B per month
TikTok
Avg Lifespan
1 - 3 days
active users
2B PER MONTH
YouTube
Avg Lifespan
1 - 3 weeks
active users
611M PER MONTH
Avg Lifespan
4 - 6 months
active users
611M PER MONTH
Blog Post
Avg Lifespan
2 + years
active users
164B PER MONTH
I’m not saying you shouldn’t be posting on social media, but…
With 124 billion people using Google Search every month and an average lifespan measured in YEARS, not minutes, it doesn’t take an expert to see how creating blog content for your website has a much bigger bang for your precious, hard-earned buck. 💸
Pair that with the fact that we have concrete data that tells us what specific words and topics people are looking for, so we never have to think of something new or original to compete.
We just give the people what they want.
master your marketing and get your design business growing
with
CONTENT DESIGN
ACADEMY
online marketing for interior designers
Content Design Academy is the only online marketing course specifically designed to help you grow your interior design business with an SEO-first approach.
Our step-by-step, SEO-focused marketing system is tailored just for interior designers like you who want to escape the endless cycle of hit-or-miss content creation.
WHEN YOU ENROLL IN
CONTENT DESIGN ACADEMY
you're investing in a comprehensive system that will turn your marketing from chaotic to charismatic.
Through our custom online portal, you’ll gain lifetime access to meticulously designed modules delivered weekly for four weeks, complemented by three live Q&A sessions with me, Racheal Graham.
Each lesson is crafted to build upon the last, ensuring you develop a solid marketing foundation tailored to the unique needs of interior designers.
Who is this course for?
Interior Designers who…
…want to streamline their marketing efforts and attract more ideal clients.
…are tired of content creation Groundhog Day and want to market their business efficiently and effectively.
…want not just to survive but thrive online, turning followers into paying clients.
Imagine...
No more guessing games on what to post next or whether your marketing will bring in clients.
With the Content Design Academy, you’ll plan your way to a marketing strategy that not only reflects your aesthetic but also actively works to grow your business.
Your new steady-growth marketing strategy includes:
module 1:
Building Your Marketing Foundation
We’ll start with figuring out who your perfect clients are and how to talk to them so that you can attract the right people and get them to book.
Once you’ve got this foundation in place, you’ll never have to wonder what to say again.
🥰 Get my number one strategy for understanding your perfect clients and what they want.
✍️ Learn how to articulate why clients choose you over your competitors and create content from a place of confidence.
💵 Craft a client-centric message that helps you book more projects and simplifies content creation for good.
Includes access to our Brand Voice & Messaging Guide Template + AI Prompts.
module 2:
Creating SEO-Driven, Evergreen Content
Stop guessing want your audience wants to hear about and go straight to the source. I’ll teach you how to use keyword research to find what your clients are already looking for.
Then, you’ll create content that lives on YOUR website to bring you traffic for years to come.
🌱 Learn how to generate an endless list of blog topics that nurture your future clients and build your credibility.
👀 Uncover the secrets of keyword research and how to drive traffic to your website with the content your clients want and need.
⚙️ Get my tried-and-true content publishing process to keep your marketing efforts streamlined and organized.
📋 Follow easy step-by-step instructions to optimize your content for search engines.
Includes access to our Premium AI-Powered Keyword Research Kit and our Easy Blog Publishing Checklist.
module 3:
The Power of Repurposing Your Blog
Steal my exact content repurposing process and templates to break up your long-form blog content into bite-sized pieces for your email list and social media accounts.
✨ Create simple, quick email newsletters and up to 10 social posts per blog with AI.
💌 Learn how to nurture your email subscribers and increase sales with consistent content from your blog.
📈 Leverage Pinterest and social media to build your audience and drive traffic to your website.
Includes access to my Content Repurposing Custom GPT plus take-and-tweak Pinterest and social media templates.
module 4:
A System for Steady, Continuous Growth
This is where the magic happens.
First, we create content based on what we know your perfect clients are looking for.
Then, we measure our progress and make adjustments to create an even stronger marketing system.
📊 Turn your business goals into trackable, measurable metrics.
👩💻Use real data to learn and grow from your audience.
✅ Get tips and tricks for streamlining and maintaining your marketing system.
Includes access to our Steady Growth Marketing System planning template & Website Growth Tracker.
bonus! 🎉
3 Live Q&A Calls with me!
Three opportunities to get real-time feedback and all your questions answered. All calls are recorded and replays will be made available.
For My fellow information junkies
I see you. I love you. I am you. 🤓
Full Content Design Academy
Course Curriculum
- Welcome and Introduction
- Module 1: Building the Marketing Foundation
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- Lesson 1: Understanding Your Perfect Client
- Lesson 2: Determining Your Brand Values & Personality
- Lesson 3: Crafting Your Client-Centric Messaging
- Brand Voice & Messaging Guide Template + AI Prompts
- Module 2: Creating SEO-Driven, Evergreen Content
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- Lesson 4: How to Generate Endless Blog Topics
- Lesson 5: Uncovering the Secrets of Keyword Research
- Premium AI-Powered Keyword Research Kit
- Lesson 6: The Ultimate Blog Drafting Process
- Easy Blog Publishing Checklist
- Lesson 7: Optimizing Your Content for Search Engines
- Module 3: The Power of Repurposing Your Blog
-
- Lesson 8: The Simple, Quick Way to Repurpose Your Blog Content with AI
- Access to my Content Repurposing Custom GPT
- Lesson 9: Transforming Blogs into Email Newsletters
- Lesson 10: Leveraging Pinterest and Social Media
- Take-and-tweak Social Media and Pinterest templates
- Lesson 8: The Simple, Quick Way to Repurpose Your Blog Content with AI
- Module 4: A System for Steady, Continuous Growth
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- Lesson 11: Setting Goals and Tracking Progress
- Website Growth Tracker
- Lesson 12: Learning and Growing from Your Audience (Using the Data)
- Lesson 13: Action Steps for Continued Success
- Steady Growth Marketing System planning template
- Lesson 11: Setting Goals and Tracking Progress
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- Farewell and Best Wishes + How to get support from GreenHouse Creative